AMA: Gabe Alonso
The Gabe Alonso AMA is happening on January 8th 2020 at 10:00AM PST (1:00PM EST)
Gabe Alonso is a proven digital strategist, with over a decade of digital, social, and content strategy experience, having honed his skills at top companies like Nike, Gilt.com, 360i, and MTV. His career has spanned multiple marketing disciplines – everything from social media to digital products to CRM. Currently, Gabe works at Activision, where he leads CRM strategy for the Call of Duty franchise. His team provides a more personalized and valuable gamer experience across their owned digital channels – email, SMS, mobile apps, and of in-game messaging. It’s their aspiration to send the right message to the right player in the right place at the right time. If they do that, they’re confident they can influence their community to play more and, ultimately, buy more.
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