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About the company

Measured helps inform the incrementality of paid media for acquisition marketers to drive cross-channel investment decisions. Our approach is rooted in innovative, always-on a/b experimentation (DOE), proven to be the most effective and accurate methodology for determining incremental contribution. Incrementality drives our cross-channel attribution and decisioning platform. Measured is powered by a privacy-compliant and quality-controlled marketing data solution provided as a service.

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See how your media is performing across and within channels down to the campaign, audience, adset level.

Understand which channels and tactics are truly incremental and driving revenue.

CCPA and GDPR compliant clean room to analyze sensitive user-level marketing data.

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