Jacob is a user experience researcher and designer based in NYC. He has made the transition from sunny California to Indiana and now to New York and doesn’t even miss the warm weather. Jacob is a programmer turned designer who enjoys helping businesses make more money by designing better websites and apps with the user in mind. He has written two Wired articles to date about Big Data, and has worked on projects for New Relic, Adobe, Fidelity Payments, Brownstone Recovery Group, NY Philharmonic Orchestra, Chipotle and Albert Einstein College of Medicine. When he’s not writing in third person, he’s writing about design at jacobrogelberg.com. He enjoys craft beer and meditating, and he’s still not sure if those two things go together.